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the process

Step 1 - Initial Discovery Meeting

Email discussion about Logo Design details, timeline, and clarifying the goals for the project.

Step 2 - Creating a shared project board

I build and send you a creative visual board that will keep track of our project. It allows you to check on progress at any time, add comments and images. It’s an easy way to present concepts and receive feedback.

Step 3 - Creating & exploring Logo Options

I begin to research the industry, gather inspiration, and start creating designs. During this process I explore all my ideas for the project. After which I choose a few to continue with based on the established goals for the project.

Step 4: Presenting Logo Options

I present you with 2 - 5 design options based on plan discussed. We’ll decide which option to move forward with based on the goals and brand identity we established during our initial meeting.

Step 5: Iterations to Chosen Logo

This is the time to ask for subtle revisions to the logo keeping our project goals in mind. We will also perform final tests on the logo to ensure it works for all intended applications. I include 3 rounds of revisions within the project price.

Step 6: Document Transfer

After completing the logo you will receive all assets related to the logo (for no extra cost).

This includes:

  • Original working files.

  • All file formats needed.

  • All color combinations needed.

  • All sizes Needed.

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